Key2Automotive AI · Conversion & Behavior Skill

User Behavior & Clarity Study

Built for teams who want to know what shoppers actually do on the site, not just what Google Analytics reports. This Claude skill pulls Microsoft Clarity session recordings and heatmaps and turns them into specific CTA and page-layout recommendations you can act on.

$79.00one-time · yours to keep
Runs inside your own Claude account · 6 months of free updates · no subscription

What you get

  • One SKILL.md file you install in your own Claude or Cowork account
  • A structured review of Clarity heatmap data (click maps, scroll depth, area attention) for the page or section you're studying
  • Pattern analysis across a sample of session recordings, surfacing where visitors hesitate, rage-click, or abandon a form or CTA
  • Specific recommendations tied to what the data actually shows (move this CTA above the fold, this form field is causing drop-off, this section gets ignored) instead of generic UX advice
The short version

What this skill actually does

Analytics tells you a page has a high bounce rate. It doesn't tell you why. The User Behavior & Clarity Study skill pulls your Microsoft Clarity session recordings and heatmaps and turns what shoppers actually did on the page, where they clicked, where they gave up, where they scrolled past your CTA, into specific, actionable layout and call-to-action recommendations.

What is included

  • One SKILL.md file you install in your own Claude or Cowork account
  • A structured review of Clarity heatmap data (click maps, scroll depth, area attention) for the page or section you're studying
  • Pattern analysis across a sample of session recordings, surfacing where visitors hesitate, rage-click, or abandon a form or CTA
  • Specific recommendations tied to what the data actually shows (move this CTA above the fold, this form field is causing drop-off, this section gets ignored) instead of generic UX advice
  • A prioritized list of changes ranked by how often the behavior pattern shows up in the sessions reviewed

Who it is for

  • Dealership marketing teams who already have Microsoft Clarity installed but never have time to actually watch the recordings
  • Anyone trying to improve a specific page's conversion rate (a lead form, a specials page, a service scheduling page) and needs to know what's actually breaking
  • Marketing managers who want evidence-based layout recommendations instead of a redesign based on opinion
  • Teams testing a new page layout or CTA placement who want a read on real visitor behavior before and after the change

From download to first result

Four steps. No coding, no developer, no new platform to learn.

1

Download it

Download the SKILL.md file after purchase and install it in your Claude or Cowork account

2

Install it

Connect your Microsoft Clarity account so the skill can pull heatmap and session data for the page you're studying

3

Connect it

Point the skill at the specific page or CTA you want reviewed

4

Run it

Review the behavior findings and the prioritized list of layout and CTA recommendations

What you need to run it

You need your own Claude or Cowork account and an active Microsoft Clarity account with tracking already installed on the page you want studied. The skill needs enough recorded session volume on that page to identify real patterns, a brand-new page with almost no traffic won't have enough data yet.

What is in your download

  • One SKILL.md file you install in your own Claude or Cowork account
  • Written setup instructions for connecting the accounts it reads from
  • 6 months of free updates to this skill
  • A 30-minute coaching session with Branden, available separately if you want live help

Buy it once. Run it as often as you want.

One-time purchase, no subscription. Install it in your own Claude account and run it across every rooftop you manage.

$79.00
one-time · yours to keep

Good to know before you buy

Do I need Microsoft Clarity already set up on my site?+
Yes. Microsoft Clarity is free to install, but this skill works from the heatmap and session recording data it collects, so it needs to already be tracking the page you want studied before you run the audit.
How much traffic does a page need before this is useful?+
There's no hard minimum, but a page needs enough recorded sessions for real patterns to show up rather than noise from a handful of visits. A page getting a steady stream of weekly traffic will give you a much clearer read than one that gets a handful of visits a month.
Does this replace a full UX audit?+
No. This is focused specifically on what Clarity's recordings and heatmaps show for a given page or CTA. It's narrower and more actionable than a full UX audit, and it's built around evidence from your own visitors rather than general usability principles.
What file format does this come in?+
A single SKILL.md file you download and install directly in your own Claude or Cowork account, following the included setup instructions.
Is ongoing support included?+
The $79 purchase includes 6 months of free updates to the skill itself. Ongoing support isn't included, but a 30-minute coaching session with Branden is available separately if you want help interpreting the findings or getting Clarity connected.
Ready when you are

Get the User Behavior & Clarity Study

Part of Key2Automotive AI, a set of Claude skills built for dealership marketing. Buy this one on its own, or get all sixteen in the Complete Pack.