Graphic Design is Dead

If you are a company that is investing more in graphic design than you are investing in your story, you are failing. If you are a media company more concern about how your graphics look, over how people will connect with the content, you are failing.

In this podcast, I discuss why focusing on storytelling and quality of the content you are publishing is more important that your graphic design. People are no longer connecting with visual arts, they are engaging with stories, real people and content that brings them up.

If you want to connect with more people and share your message, placing your energy in content design over the quality of the content, will kill your reach.